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This paper is in the following e-collection/theme issue:

Big Data for Health Promotion and Health Equity (68) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (2603) Infodemiology and Infoveillance (1948) Adverse Drug Events Detection, Pharmacovigilance and Surveillance (256) Mass Media/Social Media Communication and Campaigns (778) Pharmacovigilance (236) Pharmacology and Pharmaceutics (157) Infoveillance and Social Listening (388)

Published on in Vol 18 (2026)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/85641, first published .
Woman checks medication bottle while looking at Twitter on phone

Tweets Surrounding Pharmaceutical Drug Brands With Top Direct-to-Consumer TV-Advertising Budgets: Social Media Listening Study

Tweets Surrounding Pharmaceutical Drug Brands With Top Direct-to-Consumer TV-Advertising Budgets: Social Media Listening Study

Authors of this article:

Wendy Macias1 Author Orcid Image ;   María Belén Navarro Castillo2 Author Orcid Image
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